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Bicycle Helmet Initiative

​​​​​​​​​​​​​​​​​​​​​Since 2007, the Bicycle Helmet Initiative has equipped thousands of children with a​ helmet – a simple and essential means of reducing bicyclist injuries and fatalities.

Funded by proceeds from North Carolina's "Share the Road" specialty license plate, the program distributes helmets to government and non-government agencies conducting bicycle safety events for underprivileged children.

Children are among the key demographic involved in bicycle-related incidents: 

  • On average, 20 bicyclists are killed each year in North Carolina, according to N.C. Department of Transportation statistics. One in six is under 16 years old.
  • Children 5 to 14 years old visit emergency rooms for bicycle-related injuries more than any other sport or recreational activity.
  • Typically, less than 50 percent of children wear safety helmets, according to Safe Kids Worldwide. The Helmet Safety Institute says wearing a helmet can reduce the risk of severe brain injuries by 88 percent.


To promote helmet usage and support local bicycle activities, the Integrated Mobility Division accepts applications​ from organizations willing to distribute helmets to low income children. The selection process encourages applicants to partner with community groups to extend bicycle safety awareness outreach.​ 

All applications must be submitted by Feb. 04, 2022.​​

Apply Now  ​

1/3/2022 4:06 PM