Don't Play With Death

Drive Safe. Save Lives.

Don't be death's pawn.

Buckle up. Slow down. Watch for pedestrians. Keep child passengers safe. Never drive impaired. Make the right choice, every time.

Photograph of the Grim Reaper playing chess with you

Practice safe driving habits. Avoid a grim fate.

When you fasten that seat belt, stay within the speed limit, buckle in youngsters, or hand over the keys if you're impaired, death won't have anyone to play with. He'll be all alone. Ignored. But don't feel bad for the dude. He's death, after all.

Instead, celebrate the fact that you are alive — that you make safe driving decisions out there and will continue to live fully. Play it safe. Don't play with death.

Please watch our latest videos and learn more about our road safety initiatives.